Customer Analytics for Banks

  • Marketing challenges across the retail banking customer lifecycle
  • Campaign Life Cycle Transition to Lead Management
  • Data driven retention and loyalty management at retail banks
  • Data driven usage management at retail banks
  • Data driven customer experience management at retail banks
  • Practical Implementation challenges for the data-driven market
  • Data driven upselling and Cross selling at retail banks
  • Attrition scores, Lead scores, Propensity-to- buy scores

Κόστος Συμμετοχής

  • 8 Ώρες
  • Σύγχρονο e-Learning
  • Πιστοποιητικό Παρακολούθησης
  • Επιδότηση ΛΑΕΚ